The theory of "Believable Big Numbers"
I really enjoyed this article. I use comparisons to communicate SEO opportunity, but I hadn't thought to look at URLs published/mo. or employee count to better frame the comparison for my clients. Great stuff!
Brilliant piece of data journalism! I’d be interested in the percentage of total employees on LinkedIn and how each pet insurance company leverages LinkedIn through their employees. I’m in the pet industry, so this is a very pertinent example, but it totally follows for most industries. Thanks!