To answer your question on what’s missing on the chart, the competitors haven’t been labelled to align with the chart lines, figures removed and no time frame. Brilliant post. Can’t wait for the MBA to be live
Will there be a post about if/when a big initiative like this fails due to unexpected circumstances (ie something like COVID)? How to recover from a big idea that fell through, essentially. Losing the CEO's trust isn't what you should worry about initially - always keep your eyes set on the goal. But if you do lose that trust, how do you recover it? Just thinking out loud.
Happy to try and tackle this - can you share a bit more? Ideally something failing due to unexpected circumstances (e.g. COVID) shouldn't cause the CEO to lose trust? Happy to take it to email for a more candid convo
I think part of the big overall picture for any client's business success is their CRM. Have tried to tie the client's crm data to their web/seo traffic. But, what would you recommend if the client does not want to share their crm info.
Wow - that uncanny valley section is gold. I've had an inkling this was the case in my own experience, but wasn't totally sure. It makes sense - if a project isn't big enough for a CEO to pay attention to, they'll kick it down the org chart and move on, at which point it may take longer for approval and buy-ins since it's not a top priority at the CEO level.
To answer your question on what’s missing on the chart, the competitors haven’t been labelled to align with the chart lines, figures removed and no time frame. Brilliant post. Can’t wait for the MBA to be live
Will there be a post about if/when a big initiative like this fails due to unexpected circumstances (ie something like COVID)? How to recover from a big idea that fell through, essentially. Losing the CEO's trust isn't what you should worry about initially - always keep your eyes set on the goal. But if you do lose that trust, how do you recover it? Just thinking out loud.
Happy to try and tackle this - can you share a bit more? Ideally something failing due to unexpected circumstances (e.g. COVID) shouldn't cause the CEO to lose trust? Happy to take it to email for a more candid convo
I think part of the big overall picture for any client's business success is their CRM. Have tried to tie the client's crm data to their web/seo traffic. But, what would you recommend if the client does not want to share their crm info.
Wow - that uncanny valley section is gold. I've had an inkling this was the case in my own experience, but wasn't totally sure. It makes sense - if a project isn't big enough for a CEO to pay attention to, they'll kick it down the org chart and move on, at which point it may take longer for approval and buy-ins since it's not a top priority at the CEO level.